Earning with SPG's More for You Promotion

SPG's latest promotion didn't seem to be especially rewarding on the surface.  I clearly wasn't doing the math right as I had a qualifying stay last weekend that ended up earning me a ton of points.

The promotion offers 2x Starpoints on weekday stays of 2+ nights and 3x Starpoints on weekend stays of 2+ nights.  Our 2 night weekend stay at the Westin Riverfront Beavercreek fell into the latter category.  Beyond that, this was my final (of 3) stays of a targeted promotion I received earlier in the year.

For two nights with tax, meals, valet parking, resort fees, and dog fees our total spend was $814.  I had an Amex offer for Westin which reduced that by $50.

So how many points did I earn on $677 of eligible spend?

• 1,354 base points
• 677 point elite bonus
• 2,708 points for the More for you promotion (3x base)
• 3,000 bonus points for the targeted promotion
• 500 bonus points for making the green choice

That's a whopping 8,239 SPG points on $764 in spend or 10.8 SPG points per dollar spent (or 32.4 Marriott points per dollar spent!).  I value SPG points at around 2.5 cents so that's a return of 27%!